Overview
Discover the charm and timeless elegance of the Rolex Datejust 31 Reference 278274-0014, a timepiece that exudes a soft, feminine allure. This new 2026 model, available at Cest Watches, features a delicate Pink dial with classic index (stick) hour markers. Crafted in White Rolesor—a refined combination of durable Oystersteel and a solid 18k white gold fluted bezel—this Datejust 31 is the perfect accessory for the modern woman who appreciates understated luxury.

A Dial of Soft Radiance
The Pink dial is the centerpiece of this model, offering a subtle and sophisticated hue that complements a wide range of styles. The index hour markers (often called “sticks”) are crafted from 18k white gold to prevent tarnishing and are filled with Chromalight for exceptional legibility in low-light conditions. The dial’s sunray finish creates a dynamic play of light, while the iconic fluted bezel in solid 18k white gold adds a touch of brilliance and texture.

The Perfect Balance: 31mm White Rolesor
The 31mm case size is celebrated for its balanced proportions, offering a modern presence that remains elegantly feminine. This model is paired with the legendary Jubilee bracelet, a five-piece link design that is both incredibly comfortable and visually stunning. The White Rolesor construction—where the case and bracelet are Oystersteel and the bezel is 18k white gold—provides the prestige of gold with the resilience of steel.

Precision Engineering: Calibre 2236
Beneath the radiant exterior lies the Rolex Calibre 2236, a self-winding mechanical movement at the forefront of watchmaking technology. It features the patented Syloxi silicon hairspring, which provides superior resistance to shocks and magnetic fields. With a 55-hour power reserve and Superlative Chronometer certification, this timepiece ensures unwavering precision for your daily life.

Authenticity & Excellence at Cest Watches
At Cest Watches, we are committed to offering the finest authentic luxury timepieces in NYC. This brand new 2026 Rolex Datejust 31 is offered as a full set, including the original Rolex box, green chronometer tag, and the latest 2026 warranty card. Visit our luxury boutique at 10 West 46th St, New York to experience the beauty of this Pink Dial Datejust in person.

Technical Specifications
Brand    Rolex
Model    Datejust 31
Reference    278274-0014
Year    2026 (New)
Condition    Brand New / Unworn
Case Size    31mm
Material    Oystersteel & 18k White Gold
Dial    Pink Index (Stick) Dial
Bezel    18k White Gold Fluted
Bracelet    Jubilee Five-Piece Link
Movement    Automatic Calibre 2236
Power Reserve    Approx. 55 Hours
Water Resistance    100m / 330ft
Inclusions    Full Set (Original Box, Papers, & Tags)

Inquire Today
Add a touch of radiance to your wrist. Contact Cest Watches today to purchase this 2026 Rolex Datejust 278274-0014 or visit our boutique in the heart of the Midtown Manhattan Diamond District.